Senior people, small team

Senior people, small team

The studio

We take on a handful of clients at a time. You get our full attention, and we get to do our best work.

The record so far

The record so far

Mostcompaniesarebetterthantheylook.Weclosethatgapwithapositionpeoplerepeat,anidentitythatholdsup,andawebsitethatsellswhileyourteamsleeps.

Mostcompaniesarebetterthantheylook.Weclosethatgapwithapositionpeoplerepeat,anidentitythatholdsup,andawebsitethatsellswhileyourteamsleeps.

Mostcompaniesarebetterthantheylook.Weclosethatgapwithapositionpeoplerepeat,anidentitythatholdsup,andawebsitethatsellswhileyourteamsleeps.

Designer sketching layout ideas with a pencil

120+

Brands launched

For founders, scale-ups and cultural institutions in 14 countries.

+64%

Average conversion lift

Measured over the first six months after relaunch.

12 wk

4.9/5

Average launch

Client rating

From the first workshop to a live brand and website.

Scored by the founders and marketing leads we work with.

How we got here

How we got here

Our story

We started as two people in London. We’re now a senior team in two cities, and still small on purpose.

2019Founded in London by two designers
2021First national rebrand ships
2023Rotterdam studio opens
2025100th brand launched
2026120+ brands in 14 countries

Who you’ll work with

Who you’ll work with

Senior only

The people on your kick-off call are the people doing the work. No hand-offs.

Anna Hart, Partner, Strategy

Anna Hart

Partner, Strategy

Tom de Vries, Partner, Design

Tom de Vries

Partner, Design

Luke Marsh, Lead, Web

Luke Marsh

Lead, Web

  • MAISON ORES

  • concrete cinema

  • OPEN/FLOOR

  • Hall4

  • fortnight·press

  • EASTSIDE RADIO

Twelve weeks, four stages

Twelve weeks, four stages

How we work

Twelve weeks, four phases, one check-in a week. You’ll never have to ask where the project stands.

01

01

Discover

We interview your team and customers and audit your market. You leave with a brief we’ve both signed.

Workshops

Audit

Brief

Week 1–2

2 weeks

02

02

Define

We settle what you stand for: position, name and voice. Every design decision afterwards is tested against it.

Strategy

Naming

Voice

Week 3–4

2 weeks

03

03

Design

Identity and website are designed together, with real content, and tested on real users before anything ships.

Identity

Website

System

Week 5–10

6 weeks

04

04

Launch

We build, launch and hand over, train your team, and stay on call for 30 days after go-live.

Build

Handover

Support

Week 11–12

2 weeks

Fixed scope, fixed price

One point of contact

Senior team, start to finish

You own every file

From the people who hired us

From the people who hired us

Kind words

4.9/5

★★★★★ Average from 60+ client reviews

Average from 60+ client reviews

5★
92%
4★
7%
3★
1%
  • ★★★★★

    They found the sentence we’d been circling for five years. Everything got easier after that.

    Portrait of Claire Ores

    Claire Ores

    Founder, Maison Ores

  • ★★★★★

    Our bookings now come through the website instead of Instagram DMs. That alone paid for the project.

    Portrait of Jonas Vreeke

    Jonas Vreeke

    Director, Open Floor

  • ★★★★★

    Rare to find a studio that cares as much about the toilet signs as the logo. Nothing was left to chance.

    Portrait of Mia Clarke

    Mia Clarke

    Programme Lead, Concrete Cinema

  • ★★★★★

    Senior people on every call, from the first workshop to launch. We never once had to re-explain the brief.

    Portrait of Tomás Reyes

    Tomás Reyes

    Co-founder, Fieldnote Coffee

  • ★★★★★

    The price we agreed was the price we paid. We launched a week early and conversion is up 48%.

    Portrait of Sara Lindqvist

    Sara Lindqvist

    Head of Brand, Ostra Health

  • ★★★★★

    Our brand finally looks as serious as our product. Sales noticed before we’d announced anything.

    Portrait of Daniel Brooks

    Daniel Brooks

    CEO, Northwind Audio

  • ★★★★★

    They found the sentence we’d been circling for five years. Everything got easier after that.

    Portrait of Claire Ores

    Claire Ores

    Founder, Maison Ores

  • ★★★★★

    Our bookings now come through the website instead of Instagram DMs. That alone paid for the project.

    Portrait of Jonas Vreeke

    Jonas Vreeke

    Director, Open Floor

  • ★★★★★

    Rare to find a studio that cares as much about the toilet signs as the logo. Nothing was left to chance.

    Portrait of Mia Clarke

    Mia Clarke

    Programme Lead, Concrete Cinema

  • ★★★★★

    Senior people on every call, from the first workshop to launch. We never once had to re-explain the brief.

    Portrait of Tomás Reyes

    Tomás Reyes

    Co-founder, Fieldnote Coffee

  • ★★★★★

    The price we agreed was the price we paid. We launched a week early and conversion is up 48%.

    Portrait of Sara Lindqvist

    Sara Lindqvist

    Head of Brand, Ostra Health

  • ★★★★★

    Our brand finally looks as serious as our product. Sales noticed before we’d announced anything.

    Portrait of Daniel Brooks

    Daniel Brooks

    CEO, Northwind Audio

Abstract monochrome light on a dark background

Start here

Twelve weeks from now, your brand could be live.

Book a free call. If we’re not the right fit, we’ll tell you who is.

1

Tell us where you are

Thirty minutes. No pitch, no deck.

2

Get a straight answer

Scope, price and timing by the next day.

3

Lock your slot

One team, one fixed price, one launch date.

London

18 Curtain Road, London

Rotterdam

Keileweg 18, 3029 BS

Phone

+44 20 7946 0107

Studio hours 09–18 CET · your time

20:52

Abstract monochrome light on a dark background

Start here

Twelve weeks from now, your brand could be live.

Book a free call. If we’re not the right fit, we’ll tell you who is.

1

Tell us where you are

Thirty minutes. No pitch, no deck.

2

Get a straight answer

Scope, price and timing by the next day.

3

Lock your slot

One team, one fixed price, one launch date.

London

18 Curtain Road, London

Rotterdam

Keileweg 18, 3029 BS

Phone

+44 20 7946 0107

Studio hours 09–18 CET · your time

20:52

Abstract monochrome light on a dark background

Start here

Twelve weeks from now, your brand could be live.

Book a free call. If we’re not the right fit, we’ll tell you who is.

1

Tell us where you are

Thirty minutes. No pitch, no deck.

2

Get a straight answer

Scope, price and timing by the next day.

3

Lock your slot

One team, one fixed price, one launch date.

London

18 Curtain Road, London

Rotterdam

Keileweg 18, 3029 BS

Phone

+44 20 7946 0107

Studio hours 09–18 CET · your time

20:52

Brand and web design for companies that have outgrown how they look.

greyline®

© 2026 Greyline Studio. All rights reserved.

Brand and web design for companies that have outgrown how they look.

greyline®

© 2026 Greyline Studio. All rights reserved.

Brand and web design for companies that have outgrown how they look.

greyline®

© 2026 Greyline Studio. All rights reserved.

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